Samsung Partners with Fake Supreme Italia, an Italian Knock-off Brand

A few days back the faked photoshopped bokeh and now it is getting criticized by everyone after it claimed to be collaborating with Supreme. Guess who it could it be? Yes, Samsung has partnered with Supreme rip-off which is a fake legal brand that is based from Italy. The original Supreme NYC has recently lost a case against this fake brand on who can use the brand name in Italy and has become a rival of the original Supreme NYC.

After the recent announcement of the South Korean Giant about its collaboration with the fashion brand Supreme, it has received a hype but incidentally, it is a fake brand that the company joined hands with. The partnership was announced at the launch event of the punch hole Galaxy A8s and it was also streamed on official Samsung Mobile Weibo account. Apparently called as CEO’s of Supreme has announced at the launch event that they have plans for a big Shanghai Flagship store and also a runway show at the city’s Mercedes-Benz Arena next year.

An entity which calling itself as Supreme Italia is what the company is working with which is not the genuine NYC-based brand. After this, the original Supreme brand has issued a statement after few publications have noted it which says Supreme is not working with Samsung and it is not opening any flagship location in Beijing nor participating in the Mercedes-Benz runway show.

Samsung has stayed muted and has not given any word on the claim. Engadget also pointed out that Samsung China Digital marketing manager, Leo Lau has posted on Weibo saying that, it is working with Supreme Italia and not Supreme US as the latter does not have the authentication to sell and market in China. It also stated that the Italian brand got the APAC product retail and marketing authorization except for Japan.

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