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FitBit Blaze Smartwatch Launched at $199 with Stylish & Mature Design

FitBit has kicked off its CES 2016 announcement with the launch of its latest smartwatch, Blaze. The new stylish entry from favorite wearable brand is their latest attempt at making a smartwatch, and it can be said with mature design it does look quite different than its usual set of trackers. Company has some interesting lineup in terms of smart fitness tracker such as FitBit Surge and FitBit Charge HR. But there was always a void in its line for a stylish smartwatch, which is more inclined towards offering comfortable design.

A Little bit lower in pricing against Surge while a little costlier than Charge HR, at $199, the Blaze is a perfect mixture of a fitness tracker and a stunning smartwatch. Users would enjoy all the standard activity tracking features like step counting, sleep tracking, activity monitoring and heart rate monitoring as well. The smartwatch features like answering or declining calls, reading text messages, controlling music playback and viewing calendar entries can be possible.

FitBit Blaze (2)

FitBit CEO, James Park states that they’ve really focused on main design aspects while working on the Blaze. That’ what lead to an impressive design keeping the fitness factor in check. It can be easily labeled as the “Smart Fitness-focused Watch”. For instance, the watch would remind users to get up and to get moving if they’re idle for too long. Meanwhile, the FitStar coaching that was introduced on Surge and Charge HR would help you out through your workouts. The virtual coaching has come a long ways since it was first introduced on GOQii fitness band.

Unfortunately there is no GPS unlike FitBit Surge, which has inbuilt GPS feature. So, if you’re planning to take an adventure trip with Blaze, then your smartphone would act as the GPS tracker. With no GPS to drain battery life, we hope that this smartwatch would give good battery life. The company claims you don’t have to look out for a charge for up to five days from when it is fully charged. For navigation, it has the combination of buttons and touchscreen with primary focus in offering easy access to full fitness metrics.

By Vishal Toshiwal on Tuesday 5th of Jan 2016


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