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US Brand Blu Launches Win JR LTE & Win HD LTE Smartphones in India




BLU, US-based smartphone manufacturer has entered the Indian Market and launched two new smartphones in India BLU Win JR LTE and BLU Win HD LTE. The devices are priced at Rs 5,999 and Rs 7,999 respectively and will be available from online stores Amazon, Snapdeal and also the Microsoft’s retail stores across the Country.



The BLU Win JR LTE comes powered with Qualcomm Snapdragon 410 Soc, quad-core processor clocked at 1.2GHz. It has a 4.5-inch display with the multi-touch feature and 854 x 480 pixels resolution. The phone supports dual SIM and supports dual standby. The dimensions of the device are 133 x 67.5 x 7.5 mm, weighs around 138grams and packs a 2000 mAh battery running on Window 8.1. The device comes with 1GB RAM and 8GB as its internal storage and can be expanded upto 32GB using an external Micro SD card. It sports a 5MP rear camera with an LED flash and 0.3MP front camera. The Win JR supports LTE Connectivity & is is available in five color variants i.e. Grey, Yellow, White, Pink and Orange.


Blu Win HD LTE

Win HD LTE is the other device that was launched along with Win JR LTE. The device comes powered by Qualcomm Snapdragon Soc quad-core processor clocked at 1.2GHz. It has a 5-inch IPS OGS(one-glass-solution) display with 1280 x 720 pixlels resolution. The dimensions of the device are 145 x 72 x 7.2mm and weighs around 146grams. The device packs a Li-Ion 2500mAh battery and runs on Windows 8.1. It comes with 1GB RAM and 8GB as its internal storage and can be expanded upto 32GB using an external SD card. It packs an 8MP rear camera with LED flash and 2MP selfie shooter. The device is available in four variants of colours Grey, Yellow, White and Orange.

Wi-Fi, Bluetooth, 2G/3G/4G LTE, Micro USB, FM Radio, GPS are the connectivity features available on both the devices. The devices at present are running on Windows 8.1 and the updates for Windows 10 is expected to be released soon. Both the devices comes with Adreno 306 GPU.

Samuel Ohev-Zion, the chief executive officer of BLU Products, said, “We are extremely excited about building our brand in India and believe that the Indian consumers are very savvy and know what they want. We are committed to developing aspirational products in a price range that will make them attainable. BLU aims to be a major player in the Indian mobile market.”


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