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Titan Launches its First Smartwatch JUXT in India for Rs 15,995



Titan, a household name in India when it comes to the reliable watches, the brand has an impressive presence nationwide with its watch collection. Now with increased activities in the smart wearables in the country, the watchmaker has jumped the bandwagon and introduced their first smartwatch called Juxt. It is a big deal when world’s fifth largest watchmaker, part of Tata Group enters into the smartwatch business.

The JUXT is a fusion of analog and smartwatch, which is the least of the statement, offering three variants, the Titan Smartwatch will come in Titanium, Stainless Steel and Rose Gold. Priced between Rs 15,995 to Rs 19,995, varying according to the variant you choose, it could be a real good choice rather than going with a full-fledged smartwatch. Aimed at providing the essence of classic analog styled watch, it would be catering the need of a very particular set; consumers who want experience of both the world and this could be the way for them to have that experience.

Titan Company’s CEO, S. Ravi Kant said, “JUXT is India’s most stylish smartwatch. It has been designed for those who are appreciative of classic watches, yet want smart capabilities in their timepiece.”

The watch is launched in collaboration with technology giant HP, as it would also help Titan to make an international presence in the markets like the United States, United Kingdom and Canada. These three markets would be on watchmaker’s eye to catch some action happening in the smart wearables industry. It would be selling in the international market with the help of HP’s distribution network. The company is also keen on launching this new brand of Titan in five or six more countries apart from the above mentioned.

Titan JUXT - Three Models

Featuring a subtle honeycomb designed dial, the timepiece is said to have 3D indices and a leather strap. It can be paired with smartphones having Android 4.4 or iOS 8.1 operating system and above. Supporting multiple OS means the more horizons for the smartwatch. It is currently available to pre-order from company’s E-Commerce store as well as it can be pre-booked from Myntra.

In related news, Samsung also introduced their smartwatch in the country today at an event hosted in New Delhi. We got you the exclusive scoop about the news couple of days back. It’s not a fair comparison, but the Gear S2 launched is pricier at Rs 24,300, and that is just for the standard model while the S2 Classic with premium stainless steel strap would fetch for Rs 25,800. But this is a good choice for people looking out full-fledged smartwatch functionalities like 3G, NFC, Heart rate sensor and a touch screen.

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