While the flagships from other brands have started appearing already at the start of the year, HTC is busy expanding its “desire” series line-up with a budget range smartphone, the HTC Desire 320. This is a smartphone with some entry level specs, and right now, limited to the UK market. This can be simply called a good successor to the Desire 310, as there are no huge upgrades, and the device is meant to offer the HTC’s intuitive and colorful interface in the budget price range.
Peter Frølund, HTC General Manager for UK and Nordics, said:
“Marrying super-fast processing with premium HTC features in a compact form, the HTC Desire 320 delivers a quality experience for the budget conscious well beyond its entry-level model status. Following on from the success of the HTC Desire 310, it boasts enhanced power and memory to enable more people to benefit from a quality smartphone experience that delivers the perfect balance between smart essentials and value.”
The Desire 320 comes with a 4.5-inch FWVGA display (854×480 pixels resolution), and it is powered by Mediatek MT6582M processor, quad-core chipset at 1.3 GHz and 512MB RAM. The phone has 8GB internal storage, and a MicroSD card slot for storage expansion by 32GB. It comes with a 5-megapixel rear camera, and the good part about the smartphone is that it runs Android 4.4.4 KitKat with HTC’s BlinkFeed and Video Highlights available in the interface.
Packed with a 2100 mAh battery, the HTC Desire 320 is coming to UK with the O2 carrier, and O2 will also sell it in Germany. O2 Germany’s announcement shows the price of €149, which makes it to about $175. Not a great price for what is being packed in, but that is HTC and its pricing. The phone will be available in Vanilla White and Dark Gray.