Connect with us

Phone News

OPPO to Start Selling its Smartphones in the U.S by the End of this Month



Recently, OPPO replaced Huawei as the largest smartphone manufacturer in the world’s largest smartphone market. It is also fourth largest manufacturer globally next to Samsung, Apple, and Huawei. Unlike the other three brands, the reach of the OPPO smartphones is limited to just Asia and few African countries. Now the company is rumored to enter the U.S market by the end of this month. However, we still can’t confirm this news as the company is yet to respond officially. With its focus on smartphone photography, the OPPO R9 and R9 Plus which are launched in the first half of 2016 are a huge hit in China.

In its expansion plans, the company is now eyeing big on the U.S market with more than 1,100 patents out of which 200 are globally registered. ZTE had some good presence in the U.S markets with its own Axon series and carrier-exclusive affordable devices. LeEco, Huawei, and Honor are already selling their smartphones in the U.S; soon Xiaomi might also start selling their devices. A couple of months back, Xiaomi had launched the Mi Box, an Android TV Set-top Box and also confirmed to make a global announcement at the upcoming CES 2017.

OPPO is a part of BBK Electronics which also owns Vivo and OnePlus brands. However, OnePlus has been successful in establishing as a global brand, and if OPPO is well received in the U.S, we expect the company to explore more and more markets in the coming days. It’s not an easy task to make an impact on the foreign soil, even Apple’s market share in China has decreased from double digit to single digit in 2016. Unlike in China or India, the success of the smartphone brands in the U.S is completely based on the Carrier’s integration.

Even the software also matters on par with the hardware, with its fully customized Color OS, we don’t think the company will make any impact. The company should have a separate UI at least for the U.S market, even the Moto and ZUK smartphones have a separate UI for the Chinese variants. Apart from the UI, the software updates matter the most at least for the high-end devices. Just last month, the company had finally updated its ColorOS from Android 5.1 Lollipop to Android 6.0 Marshmallow. We don’t think the OPPO devices will get Android 7.0 Nougat anytime soon.

With its offline first strategy, the company had already topped the list in the China and is the fastest growing brand in India, the second largest smartphone market. We expect the OPPO’s further increase in the global market share will mostly depend on this new market explorations. If this news turns out to be true, we might see the official announcement in the next few days. Stay tuned on Phone Radar for more details!

Continue Reading

Recommended Video

Connect on Facebook

Top 5

Top 53 months ago

Top Features of the Vivo V7 Plus Smartphone

Vivo has finally unveiled the all-new selfie-centric smartphone dubbed Vivo V7 Plus in India. Though it is the successor to V5...

Top 55 months ago

Top 5 Best Performing Smartphones Under Rs 30,000 You Can Buy in August 2017

2017 has been an amazing year for smartphones. We have seen some really great smartphones launching this year so far...

Top 57 months ago

Top 5 Features of the Panasonic Eluga Ray Smartphone

Panasonic launched the new Eluga Ray smartphone here in India a couple of weeks back. This is yet another offering...

Top 51 year ago

Top 3 Smartphones from UMi you should take a look at

UMi is a Chinese smartphone manufacturing company that has launched a couple of smartphones previously. The smartphone manufactured by the...

Top 51 year ago

Fix Top 5 Pokemon Go Problems like Server Issues, GPS error, Battery Drain

Pokémon Go by Niantic began rolling out to players across the globe, and like all any other new game release,...

Top 51 year ago

Top 5 Features of Samsung Galaxy On5 Pro & On7 Pro Smartphones

The South Korean smartphone manufacturer Samsung, has been doing pretty good job with the budget smartphone lineup. They have introduced...

iPhone 6s - 1750mAh Battery iPhone 6s - 1750mAh Battery
Top 51 year ago

5 Tips to Make your Smartphone Battery Last till the End of the Day

Smartphones are the most useful piece of gadget that we own, which helps us get our jobs done easily. We...

Samsung Galaxy S6 Edge Plus - Top Features Samsung Galaxy S6 Edge Plus - Top Features
Top 52 years ago

5 Most Important Features of Samsung Galaxy S6 Edge+

Samsung fans must be in awe this year, as they’ve got to see two new flagship devices within the span...

Top 5 Missing Features on Samsung Galaxy Note 5 Top 5 Missing Features on Samsung Galaxy Note 5
Top 52 years ago

Top 5 Missing Features on Samsung Galaxy Note 5

Samsung has launched the much-anticipated smartphone ‘Galaxy Note 5‘ with not much improvements over specifications, but you can find the...

Samsung Glaxat Note 5 Featured image Samsung Glaxat Note 5 Featured image
Top 52 years ago

Top 5 – Most Important features of Samsung Galaxy Note 5

Samsung Galaxy Note 5, the biggest announcement by Samsung Mobiles in New York. The features of the device are pretty...