HTC Desire 320 Announced in UK with entry-level specs for €149 ($175)

by Chetan Bhawani 6

HTC Desire 320

While the flagships from other brands have started appearing already at the start of the year, HTC is busy expanding its “desire” series line-up with a budget range smartphone, the HTC Desire 320. This is a smartphone with some entry level specs, and right now, limited to the UK market. This can be simply called a good successor to the Desire 310, as there are no huge upgrades, and the device is meant to offer the HTC’s intuitive and colorful interface in the budget price range.

Peter Frølund, HTC General Manager for UK and Nordics, said:
“Marrying super-fast processing with premium HTC features in a compact form, the HTC Desire 320 delivers a quality experience for the budget conscious well beyond its entry-level model status. Following on from the success of the HTC Desire 310, it boasts enhanced power and memory to enable more people to benefit from a quality smartphone experience that delivers the perfect balance between smart essentials and value.”

The Desire 320 comes with a 4.5-inch FWVGA display (854×480 pixels resolution), and it is powered by Mediatek MT6582M processor, quad-core chipset at 1.3 GHz and 512MB RAM. The phone has 8GB internal storage, and a MicroSD card slot for storage expansion by 32GB. It comes with a 5-megapixel rear camera, and the good part about the smartphone is that it runs Android 4.4.4 KitKat with HTC’s BlinkFeed and Video Highlights available in the interface.

Packed with a 2100 mAh battery, the HTC Desire 320 is coming to UK with the O2 carrier, and O2 will also sell it in Germany. O2 Germany’s announcement shows the price of €149, which makes it to about $175. Not a great price for what is being packed in, but that is HTC and its pricing. The phone will be available in Vanilla White and Dark Gray.

Chetan Bhawani

Chetan Bhawani is a dentist, a tech blogger and a passionate writer in the field of technology. He keeps himself connected to the web for the entire day, of course except when he's dozed off! Add +Chetan Bhawani on Google Plus for more!

  • vivek ganeriwal

    Samsung said not to expend this year htc saying we will

  • Shanky Yadav

    Disappointed by HTC Desire 320 I thought there must be a great smartphone to be announced from HTC buy they had done this really?? Can’t believe and also with limited market which is only available in UK and Germany, the price is also to much for the specs this is packed. From my view this is going to be a big mistake from HTC as HTC was always know for their built quality and this dumped off.

  • Well the Desire series is okay but I really would have liked to see some great new gn flagship potential from HTC. The M8 Google Play Edition was absolutely a brilliant device and a great candidate for 2014s best candidate but i’m the Desire series is just adequate and when there are no new upgrades its a different story

  • Jugal Mudoi

    It is very sad that HTC still doesn’t seem to intend to change their mindset regarding pricing strategy. . that’s very high price for this phone. Overall the phone is a average budget phone except the tweaked software. As per me 512 mb isn’t really a admissible thing for 2015 because there are so many better alternatives available in market even at the half price than the price it is available. I hope we would get to see something better this year from HTC.

    • Karthik Gopinath G

      Absolutely. With Xiami and Micromax YU coming up with great phones at half the price. HTC should step-up their game in pricing

  • Karthik Gopinath G

    I like aesthetic design of the HTC models but yet the Desire series don’t strike me on the first glance