India is one of the biggest and fastest growing market for smartphone sales in the world. Pretty much all the smartphone manufacturers have tapped into India including Google for smartphone sales. Yesterday when Google’s CEO Sundar Pichai visited his alma mater IIT-Kharagpur after 23-years and at an event where he addressed the crowd, he stated that he would love to see more cheaper smartphones, entry-level that priced as low as $30 or 2000 INR. Well, not sure if this will be ever possible but we at least know that even Google’s CEO wants that.
Sundar Pichai said that he would love to see cheaper smartphones and that they should bring down the prices even more and maybe try about $30 or 2000 INR for entry-level smartphones. It is also worth noting that Google has always encouraged smartphone makers to launch more affordable Android smartphones through its Android One platform. As a matter of fact, in the past couple of years, Google managed to launch quite a few smartphones under this project by partnering up with few manufacturers. However, the outcome was not as expected. When you talk about Android smartphones sold at such an inexpensive price, the quality is not always what you expect it to be. We are talking about very prices here and hence the resultant product offered is also not all that great.
Under the Android One project, Google managed to launch a few smartphone with partners like Spice, Karbonn, and Micromax, etc. The smartphone that were sold during those times ranged somewhere between 6,000 INR to 8,000 INR. Although these were comparatively inexpensive, they are not, particularly what Sundar Pichai wants. However, it is also worth noting that launching smartphones at such affordable prices are not always feasible since the quality takes a hit. India Ringing Bells also claimed that they could sell an Android smartphone for as low as $4 which is just about 250 INR. The company estimated sales in millions. However, they only managed to get numbers in thousands. Recently their website was also taken down, and we don’t expect them to sell anything from now.
Keeping the Ringing Bells discussions aside, we hope Google manages to sell smartphones at a comparatively cheaper price as it would allow a lot of users to get on board with the use of smartphones. With that said, we expect Google to come up with some initiative here just like some of the other initiatives like partnering up with RailTel for free Wi-Fi services, etc. If you want to know more about this, then we suggest you to stay tuned to PhoneRadar for more details on the same.